This move pushed Balenciaga to the fourth hottest brand slot, down from number two in the prior quarter. Searches for Prada increased 44% this quarter, propelling the brand into second position and its highest ever Index placement, thanks to solid demand for the logo tank top, signature nylon accessories and sunglasses over the summer. Ugg’s Taz slippers, Adidas Samba sneakers and Gucci’s horsebit loafers also made it to the index, with no heeled shoes in sight.Īs for Q3’s hottest brands, Gucci remains in the top spot for the second consecutive quarter, while Prada, Valentino, Miu Miu, Fendi, Diesel and Versace all move upwards within the top ten.
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